Sure Torque Inc. (STI) readies for the trade show circuit.

March 18, 2004 - Sure Torque Inc. in Sarasota, Florida, like many other manufacturers of packaging machinery and equipment for quality control for the packaging industry, is preparing for another show packed season.Most People do not realize that this world of sales taking place in their cities . When you turn up to 25,000 buyers look at products in 1000 sales in local community life centers. When deciding which affects millions of on-site future.This is meat and potatoes, "said Steve Pearson the course of a couple, a couple of manufacture of precision instruments, testing and application machinery.You not advertise, call, e-mail, but until you can get customer to see, touch and operate this equipment, you can not do your job. There is beauty shows.Trade fairs are expensive. Booth space, advertising display exhibition equipment, transportation, freight all adds up to a frightening. A small booth in the exhibition can total out to cost $ 5000 or more, and many large companies are spending, $ 30 to $ 80,000 on a show.Rarely see the show returns. You work it takes for the coming year, sometimes two, build new relationships with customers, which are grown in sales.And this is a very tough schedule. Certainly few packs just finished the West in Anaheim, California, clean rooms in Orlando, Florida, since that one, East pack on 15-17 June at the Javits Center in New York. Is it worth it? East Pack is expected to attract more than 1,700 exhibitors and 32,000 buyers, as in the opinion of Steve, yes.Then Pack, and its in Minneapolis and MidPak 29-30 October, an exhibition of small to Minneapolis Convention Center is still waiting to attract some 700 exhibitors and 6500 buyers.On OEM Pack Expo International 7-11 November, 2004 at McCormick Place in Chicago. More than 1,600 exhibitors who are using 1.2 million net square meters of exhibition space. The Big Show. Expecting more than 47,000 decision makers and buyers, including 6000 international guests from more than 70 countries. This is the place to break be.A for Christmas and then back on the road against West Pack in Anaheim again on January 10, 2005All torque tests for the CAP machine to test syringes, Luer testers, Corkers. So important? Torque sure customers seem to like it. Customers Abbott Labs, Boehringer, Schering, Pfizer, Kraft, Coca-Cola and Dial out shows up to see the latest products, of course, couples.